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Re: [microsound] labels



as a 'label' /business isn't it important for 'you' to know your demographic
in order to be more efficient as a business? i.e. do you distribute in
africa/south-east asia?[not including japan]......china?
or is it financially not viable ?

i realise yr label is more diverse than being limited to "microsound"-but it
seems list members are mostly north american/european.........does this
reflect who the consumers of experimental/microsound music are?
i would think that any artists who are released on these labels would want
to know who their music will be sold to/.......

----- Original Message -----
From: "Frans De Waard" <frans@xxxxxxxxxxxxxx>
To: "microsound" <microsound@xxxxxxxxxxxxx>
Sent: Sunday, August 26, 2001 8:26 PM
Subject: Re: [microsound] labels


> >what is the demographic of these labels?
> >white/academic/bourgeios/single income + artistic aspirations?????peer to
> >peer?
> >
>
> but why is this important to know? For Staalplaat some people work,
> and they all  different backgrounds and everybody gets to say
> something (as for those think differentely: I am not the director of
> Staalplaat, just one of the main speakers)
>
> I'd like to add something else. There is a huge amount of music being
> produced in the world, technology to create music has become so
> simple and cheap that everybody does make music. Most of this music
> should be released, as that is for most people the wish to share with
> others what they have made. But a lot of times it happens that a
> single musician is not ready to release music. Good ideas but not
> always well executed in a format that is enjoyable for other people.
> Yet a lot of these people send out their works, thinking they created
> the next worldwonder. I would hope there would be a little bit more
> self-reflection.
>
> there is a lot of music outthere that we at Staalplaat like. But we
> have limited financial resources and limited distribution
> possibilities, so we can't release everything we like. Since late
> 1998 we have been releasing CDRs, probably as the only 'big' company
> around. We have a multitude of small CDRs labels to release music we
> think is worthwhile to hear but is not (yet) commercially interesting
> to serve a 'real' cd. Most of these CDRs are not great sellers, yet
> we will continue to release them. Me personally I think that the 14
> releases on the Microwave label kick ass and show what the click &
> cuts thing was about. Unfortunally not many people have these
> releases, which i think is a pity, because it displays the various
> developments in that music, which has sadly come down to a 4/4 beat
> with scratches. I've stopped this label, simply because I don't see
> any interesting new developments going on.
>
> Much of our dabblings to release music or not, is based on a wide
> experience of hearing music (staalplaat exists since 1982, so I think
> that counts as experience), but if often comes down to: we release
> what we like. if we don't like it, we won't release it.
>
> i think sending a demo to somebody 'so they can reject it' is a waste
> of time. you should send demo's to somebody so they can be excited to
> release it.
>
> best
>
> Frans
>
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