[microsound] re: 7econds - new microsound project

[ndk <ndkent@xxxxxxxxxxxxx>]

> 
> I am currently reading an interesting book titled 'Media Unlimited' by Todd
> Gitlin in which he describes how the average length of time needed today to
> comprehend new information is now approx. seven seconds...this is the reason
> why sound bites heard on TV and radio fit into this time frame...
> so I thought it would be an interesting task to create sound works that also
> fit within this time frame...


When I first heard a theory perhaps the predecessor of this one was in
the mid 80s. It was in the context of being able to parse a piece of
primarily image based info.  

What I'm interpreting in the above (righty or wrongly) is one can be
optimally hit someone with different audio information bytes in 7 second
intervals and the typical person can assimilate the gist at that rate.

Now what strikes me regarding these calculations is that audio in a
sound art context is already intrinsically a time based medium. It
differs greatly from a general examination of information (including
info conveyed through audio) because these media have an indeterminate
time dimension that can be optimally assigned


nick

http://www.artcontext.com/music/artskool/jem/ndkent/

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